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This short briefing was written by a client:

target-audience: RITIFI – Research Infrastructure Technology Infrastructure For Impact

Research Infrastructures (RIs) and Technology Infrastructures (TIs) are vital and complementary components of Europe's R&I ecosystems, enhancing research capacities and supporting innovation. The RITIFI consortium, comprising RI and TI stakeholders from 19 European nations, seeks to improve integration and structure by creating a functional framework, offering guidelines and methods to enhance visibility and access, developing an agile and TI-friendly governance model, providing a comprehensive policy analysis, proposing an action plan for policy alignment and investment prioritisation, and raising awareness for inclusive engagement.

Target audience
• Research organisations: research and technology organisations, research infrastructures and technology infrastructures
• Decision and policy makers
• End-users of RI and TI services (industry)
Description: The RITIFI logo will be used on all project related communication. The project involves a high number of organisations from various European countries and with various scientific, industrial or technology expertise. This is why a design manual with clear instructions on dos and don’ts is needed, as well.

Message/focus:
• The focus of the logo should be on the integration and alignment of RIs and TIs for the advancement of industrial research and innovation in Europe.
• Should convey a sense of collaboration, synergy and inclusiveness, highlighting the project's objective to create a functional framework for the integration of RI and TI services.
• Key words: European, research, technology, innovation, industry, integration, synergy, sustainability.
• Thematic areas: health, clean hydrogen, circular materials, particle accelerators and superconducting magnets, and microelectronics (superconductors)